Author: Annie

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Since starting Style Collective, I have been asked to share my knowledge about influencer marketing with several fortune 500 companies. Recently, I presented a keynote to hotel marketing executives called Mastering Influencer Marketing at Your Property. I took the audience of 350+ attendees through everything they needed to know about working with influencers — from…

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Influencers have seemingly flooded the marketing scene in recent years, with companies seeking out coverage on influencers’ blogs, social media outlets, and more. But, what is the future of influencer marketing? This is a question on a lot of marketers’ and influencers’ minds. Experts have touted 2018 as the year of the mid-tier or micro…

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Packing for NYFW can feel overwhelming, especially if it’s your first time attending! What do you wear for your outfit? Shoes? Accessories?! Well, all of this is specific to you and your style, so I can’t tell you exactly what to wear, but I can give you some guidelines and best practices.   Comfy Chic / Street Style…

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Introducing Emily of English Emily! You might know Emily from the Bravo reality TV series Below Deck – but Emily is also a #bossbabe lifestyle and travel blogger! Emily is an on-the-go entrepreneur, regularly flying back and forth from England to America as she focuses on building her brand. In this episode, Emily and Annie…

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NYFW is a week of non-stop hustling around the city, filled with tardy Ubers, over-filled and delayed shows, no time to eat, endless champs, blistered feet, and dirty hair. But this was our second time attending NYFW with our Style Collective Sisters, so we knew just how unglamorous things were likely to get. We wanted…

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As part of our monthly strategy series, we chatted about the importance of deciding if your blog is a hobby or if you want it to generate income. It’s 100% up to you, but if you’ve decided that you want your blog to make you money, then you are now a business woman and an entrepreneur. We’ve talked…

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Ladies — I am SO excited to introduce you to the creative graphic fashion design #GIRLBOSS who has been bringing the vision for Style Collective’s branding to life. Let’s be honest: having great fashion graphic design skills is CRITICAL for successful fashion blogging! I was doing a lot of the graphics myself the first few…

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Hey #girlboss! Today’s interview is with my internet bestie/SC sister, Courtney Bentley, who is talking about what she’s learned from blogging over the last 7 years (yes, SEVEN!!) and how she has turned her passion into profit. I also started a new topic inside the Member Dashboard so that we can keep the conversation going:…

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We are so excited that Jordan from petiteMODERN is sharing her amazing tips for perfecting your flat lay photography. Jordan has been part of Style Collective since the Fall of 2015 and is really known within the group as having strong branding and AMAZING flat lay photography skills! She is a superstar for sharing her tips and…

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Hey girl boss! I am SO excited for today’s interview!  Patricia, the world’s first style blogger, is sitting down to talk with SC about style blogging. She created the world’s very first style blog and is sharing her personal insight about the industry. We are so honored to be sitting down with you today! You…

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Hi girl boss! I am really excited to bring the next installment of our interview series where we get to know women in the fashion industry who are making moves! Kait is one of my dear friends who I have known through blogging for almost a year now. She is a founding member of Style Collective…

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If you are an influencer or blogger, you know how lonely the process can be: trying to figure it out alone, writing amazing content and getting zero comments, or feeling like none of your friends and family actually get what you are doing! Style Collective is a community of women who empower each other through a…

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Name: Nicole Gonzalez Location: Miami, FL Company: PROJECT NM College Major: Event Management and Marketing You are a total #GIRLBOSS… what inspired you to start Project NM? To be honest, the desire to connect with other like-minded entrepreneurs! Before I started PROJECT NM, I never really had a group of women to connect with on a #girlboss level. It was…

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Hey there! I’m excited to bring to you another interview as part of our getting to know #GirlBosses in the Fashion world! Today’s girl boss is Anna from Peppered In Style who is also a founding member of Style Collective! I actually met Anna in June for an incentive trip that I organized for Style…

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Hi ladies! I am really excited that this week we are getting to know another Fashion gal who is a total #GIRLBOSS. Clara and I were united through social media and after chatting with her on the phone, I knew that you ladies would love her just as much as I do. She is literally…

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Chances are that if you are a fashion blogger, then one of your goals is to attend NYFW (New York Fashion Week). Taylor Aube is our resident NYFW expert; she has been to both NYFW and Paris Fashion week multiple times! If you aren’t sure why you need to attend NYFW, Taylor has listed 5 reasons…

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Hi ladies! Today I am so excited to introduce you to Jessie from The MIAMI Rose. If you are a member, you will recognize her as the fabulous lady behind Follow Friday that SC hosts every two weeks. I hope you enjoy getting to know the gorgeous woman behind all these chic outfits. Let’s get started! Introduce Yourself:…