At Style Collective, we stand with our Black sisters and brothers now and always. We see you, we hear you, we value you, and we stand with you. We want to support our SCSisters and the communities they belong to. We want to bring change!
As content creators, we all can use the power of our voices to rally our audiences for change. And we want to use our voice to share more diverse stories. In this blog post, we want to share a few ways you, too, can support Black content creators. And, if you’re looking for ways you can empower change in your community, buying from black-owned businesses is a great opportunity to do that. Anyone can use the power of their dollar to fund change.
We’ve put together a list of resources to help you discover and support incredible Black content creators and Black-owned businesses near you and across the country.
How to Support Black Content Creators
Historically in America, Black voices have often been diminished or even silenced entirely from popular media. Today, thanks in part to blogging and social media, we all have the power to use our platform to elevate the voices of those around us. Here are some ways you can help uplift Black creators you love.
Find, Follow, and Friend
The first step to supporting any content creator is to find creators you love and follow or friend them on all their channels. Want to help? Here are a few tips:
- Ask your followers. In your next blog or social media post, ask your audience to recommend their favorite Black influencers, authors, musicians, brands, or anyone else that inspires them. This is a great way to spark conversation, discover some inspiring new creators, and learn a little more about your audience at the same time.
- Use hashtags. On IG, explore hashtags like #amplifymelanatedvoices #blackinfluencers and #blackcreators and more to discover new voices and follow new extraordinary women.
Give a Shout Out
It’s not enough to watch your favorite creators from the sidelines. You can use your platform to highlight Black creators through reposts, features, Stories, and tags. The practice of muting yourself allows others to have a greater volume. It’s also a beautiful way to spread positivity in your community.
The best way to supportany creator is to get involved. Engage Black creators you admire by commenting on their blog or social media posts. You can send a positive note in a creator’s DM, shoot an email, or engage in a community online or in real life. It’s only by making personal connections with others that we can all understand and appreciate each other’s innate value. Plus, making friends is just plain fun.
Discover Black Businesses
Another powerful way to support the Black community is by purchasing from Black-owned businesses. When you choose a small business, you give back directly to the community and help boost local economies. And it feels great to make a connection with a real person who has put so much love and passion into their products!
It can be a challenge to discover local small businesses near you. We’ve put together a list of helpful resources to get you started on your journey.
This free app for iOS and Android offers a directory of Black-owned businesses across the U.S. Search for businesses and professionals by category, including apparel, beauty, fitness, media, restaurants, skin care, and travel. You can explore featured businesses across categories with ease. Use the Search function to explore businesses by location, name, and more.
Think of EatOkra as the UberEats of Black-owned restaurants. With this app, you can browse and support Black-owned eateries in your community. You can even order from your favorite delivery app, including Grubhub, Yelp Eat24, Seamless, DoorDash, and Caviar. With easy navigation and a number of yummy places to choose from, you’ll be discovering a delicious new favorite in no time.
Official Black Wall Street
Dubbed one of the largest Black-owned business marketplaces, the Official Black Wall Street app makes it easy to discover a variety of Black businesses near you. From realtors to restaurants, personal trainers to massage therapists, you can find products and services you need, offered by Black professionals. Be sure to enable your location for the best experience.
Here you can find a variety of Black service providers and other small businesses. This website is appropriately called “a search engine for Black-owned businesses”. It’s easy to find all types of businesses. Explore some of their product offerings, see the address, or visit the business website. This is a helpful tool to start your exploration.
The fight against systemic racism and a broken American system isn’t over. There are so many ways to get involved: participating in protests, reaching out to elected officials and voting, donating money, and many other others. As Influencers, we all have the power to leverage our platforms to shine a light on the issues that truly matter.
When you support SC Sisters, you help build a stronger, more unified community online and everywhere. And you can take your support one step further by using your purchasing power to uplift Black businesses.
Download the 10 Ways to Fund Change for more tips on how you can help.